Direct Marketing

Services

Assembly, collation and despatch
Data management
Database design
List purchase and enhancement
Multiple insert matching
Personalised production

Case Study

Client: Major Automotive Manufacturer
Project: New Model Announcement Mailing
Type: Short term, very high volume

Our Role

• Receive 52 data sets of circa 2000 records each - 1 per sales centre.
• Import, set and sign-off 52 different letters and signatures.
• Production of 110,000 personalised letters into 52 letterhead variations.
• Assemble with new model information packs and prepare for despatch.
• Despatch to UK destinations
• Project had to be completed within a 5 day period.

This project is run in conjunction with an agency partner client.